Just when you thought it was safe to go trick or treating on Halloween Rob Zombie creates one of the bloodiest clown slasher movies to date called simply ’31’. World Premiered at this past January’s Sundance Film Festival in Park City, Utah and the reviews where high.
The story line sets up with five unwitting friends that are plucked from their lives and plunged into a terrifying game of blood, guts and death. Unfolding on Halloween the victims are pursued by a band of scarily clown costumed killers. Zombie wrote the script, and he is producing with Andy Gould, Matthew Perniciaro, Michael Sherman, Eddie Vaisman and Mike Elliott. Mike Goodridge, Buddy Patrick, Robert Ogden Barnum and Kevin Frakes serve as executive producers with Robert “Corpsy” Rhine, Bradley Curneal, Blayne Fender, Brain Slagel, Eric Thirteen, and Chris “Woody” McElroy. Actors include Sheri Moon Zombie, Richard Brake, Lawrence Hilton-Jacobs, Jeff Daniel Phillips, Lew Temple, Meg Foster, and even Malcolm McDowell.
Fred Topel with Bloody Disgusting reviewed the film January: “Five friends are kidnapped on the day before Halloween and are held hostage in a terrifying place named Murder World. While trapped, they must play a violent game called 31, in which the mission is to survive 12 hours against a gang of evil clowns.”
Alchemy (formerly Millennium Entertainment) CEO Bill Lee who now owns rights to the film said: “Rob Zombie is a true artist and master filmmaker at the height of his game. With 31 he’s creating yet another terrifyingly immersive and twisted world that will delight audiences. Alchemy’s mission is to connect exceptional storytellers with existing and new fans, and we look forward to doing so with Rob’s latest work.”
Zombie himself said on Bill (that is no longer with Alchemy according to our spies): “ I am thrilled to work with a company sharing the same vision for my film 31 as I have. Alchemy has committed to bringing the most intense experience possible to the screen.”
UTA Independent Film Group brokered the deal with Alchemy VP Acquisitions Jeff Deutchman. Bow And Arrow Entertainment and Spectacle Entertainment Group are producing the picture alongside Protagonist Pictures, the latter of which is handling international sales.
The film itself had a difficult time meeting the R rating by the MPAA, however after a few rounds of editing the MPAA finally gave the movie an R rating in January 2016, for ‘strong bloody horror violence, pervasive language, sexual content and drug use.’ All the good things a great horror film is made of!
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Here is our good friends at JoBlo review after watching the film at Sundance:
Here is Rob in an interview with the guys at ‘What To Watch’: